Giovanni Croce

Born in Turin but relocated to Rome, from an early age Giovanni became passionate about video games and cinematography. Giovanni graduated in Rome, obtaining a master's degree in Architecture. While at university he did research periods in South Africa, Argentina and Brazil. After his master's degree and experiences in the field, his passion for images and the digital world, already developed at University, led him to choose the MADI postgraduate program focused on the creation of digital architecture. He moved to Venice for a year working as a 3D Artist for an architecture studio whilst studying at MADI. Continuing the Archviz Path, Giovanni joined the Secchi Smith team in London in 2020 and in 2021 he played a key role in the setting up of Secchi Smith's second office in Florence where, as a Senior Artist, he is now situated. Outside of the office, Giovanni can't get enough of image making and enjoys creating visions of his personal projects, often influenced by sci-fi. From this need was born "Tauma," a gatherer of everything that passes through his mind, a blank board to be filled with new artworks.